 |
| Éduc’alcool launched an integrated TV, Web and PR campaign
inviting teens aged 13 to 15 to visit Pocheville.ca. |
|
|
|
|
 |
| Village Vacances Valcartier innovated this year by opting
for an association with VRAK.TV. A contest was organized with the TV station, offering
viewers an opportunity to win a VIP day at Village Vacances Valcartier.
|
|
|
|
|
 |
| In the fall of 2008, the client held a major contest offering
a trip for two as a grand prize. Afterwards, a series of program sponsorships and
integrations were developed with Canal Vie. |
|
|
|
|
 |
| To create synergy across all Astral Media inc. platforms,
our recommendation to Loto-Québec was to use a single reporter as a spokesperson
for Les Rendez-vous Loto-Québec throughout summer. |
|
|
|
|
 |
| In cooperation with Astral Média, Publicis Montréal and
Toronto launched a national campaign for the new Kia Soul automobile.
|
|
|
|
|